Industry Outlook

November 7, 2014

Marketplace Wrapup

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Earlier this month we announced our investment in Minted, an online crowdsourcing marketplace that connects consumers with the world’s best independent fine artists and designers.

On the heels of that news I’d like to share some thoughts I’ve put together on marketplace development and best practices.  I hope these articles are useful to you.

Below please find excerpts from the articles and links to the full text.

FAST COMPANY: 3 WAYS YOU CAN RISE ABOVE THE NOISE IN A CROWDED MARKET

IF THESE PRINCIPLES OF BUILDING A BUSINESS WORKED FOR NETFLIX AND WARBY PARKER, THEY CAN WORK FOR YOUR STARTUP

It’s undeniable that technology has impacted the way we build brands.  The good news about the digital age is that it’s a lot cheaper and less risky to launch a business to consumer business because you can move past traditional retail distribution channels.

read more 

NVP News

November 4, 2014

NVP's Entrepreneur Social and Poker Tournament was a Big Deal

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On October 23 Norwest Venture Partners hosted its second annual “The Big Deal” Entrepreneur Social and Poker Tournament at Terra Gallery in San Francisco. We would like to take time to share some photos from the event, congratulate the winners, and thank those who came out to what was a great evening of Texas Hold ‘Em Style poker, casino games, food trucks, and networking.

Photo by Megan Willson Photography.

Poker Winners:

1st Place: Lior Susan, Flextronics 2nd Place: Will Davidson, Goodwin Procter 3rd Place: Ben Hoffman, Maven Ventures 4th Place: Ted Fike, Google Capital 5th Place: Taufiq Husain, Listicle 6th Place: Matt Abfalter, PivotDesk 7th Place: Pierre Zado, Zado Law 8th Place: Frank Han, EatClub 9th Place: Gregor Freund, Versal

Blackjack Winners:

Jim Patterson, CoTap Tal Hart, Adaia

Photo by Megan Willson Photography.

The full photo album from our event may beread more 

NVP News

October 30, 2014

Newly Minted

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Today we are excited to share with you that we are leading a $38 million investment in Minted, an online crowdsourcing marketplace that connects consumers with the world’s best independent fine artists and designers.

Minted was originally launched in 2008 as an online marketplace for high-end, custom holiday cards and wedding invitations with a unique crowd-sourced contest model. It then moved into curated wall art. In 2013, the company successfully transitioned to a multi-channel strategy by selling its most popular wall art both online and in physical stores via its partnership with West Elm — reaching more than 40 million households in the U.S. The Minted marketplace and platform has since grown to include cards and wall art from more than 6,000 fine artists, photographers and designers from over 40 countries and supports more than 1,000 designer storefronts.

This week, the company further expands into the ...

Entrepreneur Views

October 8, 2014

Building a Women-Focused Brand Online

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Sonya Brown, Kendra Scott, Amy Errett, Alexandra Wilkis Wilson, and Jeff Crowe.Photo by Catherine Taylor.

 

We recently hosted the Fall edition of our Female Founders Series: “Building a Women-Focused Brand Online” at NeueHouse in New York City.

Our panel of dynamic, visionary female entrepreneurs (Kendra Scott, Founder & CEO of Kendra Scott Design; Alexandra Wilkis Wilson, CEO & Co-Founder of GLAMSQUAD and Co-Founder of Gilt Groupe; and Amy Errett, CEO & Co-Founder of Madison Reed) engaged the packed house in candid conversation about the experiences and challenges they have faced building their companies, and what it takes to start an online business catering to female audiences.

It is an exciting time for female founders, and at Norwest Venture Partners, we are pleased to have backed 12 female founders within our portfolio.  Below is a highlights video from the event.

 

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